Cookie Policy
Last updated: 14 August 2026
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website operators. We use cookies and similar technologies (collectively "cookies") on our website and within the LeadLex platform.
2. Legal Basis
We use cookies in accordance with § 25 TTDSG (Telekommunikation-Telemedien-Datenschutz-Gesetz) and the GDPR:
- Strictly necessary cookies are set without your consent, as they are essential for the website to function (§ 25 Abs. 2 Nr. 2 TTDSG).
- Non-essential cookies (analytics, marketing) are only set after you have given your explicit consent via our cookie consent banner (§ 25 Abs. 1 TTDSG, Art. 6(1)(a) GDPR).
3. Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences or logging in.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
leadlex-cookie-consent | LeadLex (localStorage) | Stores your cookie consent preferences | Persistent (until cleared) | Local storage |
__vercel_live_token | Vercel | Required for deployment preview functionality | Session | First-party |
_vercel_jwt | Vercel | Authentication for Vercel-hosted services | Session | First-party |
3.2 Analytics Cookies (Optional)
These are used only to understand how the website is used, so we can improve it. They are set only if you select "Accept all" in our cookie banner. If you choose "Essential only", or have not yet answered the banner, neither tool below is loaded at all — no script is fetched and no request is made to either provider.
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
ph_*_posthog | PostHog (EU) | Distinguishes visitors and groups page views into a session | 12 months | First-party |
_ga | Google Analytics 4 | Distinguishes visitors | 24 months | First-party |
_ga_* | Google Analytics 4 | Maintains session state | 24 months | First-party |
PostHog is hosted in the European Union (PostHog Cloud EU, Frankfurt). Its requests are routed through our own domain (leadlex.com/ingest) rather than a third-party domain.
Google Analytics 4 is operated by Google Ireland Limited, with data transfers to Google LLC in the United States on the basis of the EU–US Data Privacy Framework and Standard Contractual Clauses. It runs under Google Consent Mode v2, and advertising storage (ad_storage, ad_user_data, ad_personalization) is set to denied permanently, not merely until consent.
3.3 Marketing / Advertising Cookies
We do not use marketing or advertising cookies. We do not engage in behavioral advertising or cross-site tracking, and we do not use Google Analytics data for advertising purposes.
4. Third-Party Cookies
We do not embed third-party advertising trackers on our website. The only third-party script loaded is Google Analytics, and only after your explicit consent (see 3.2). Where integrations with third-party services are available (e.g., HubSpot, Calendly), any cookies set by those services are subject to their respective cookie policies and require your separate consent.
4a. Analytics Without Cookies
Independently of the cookies above, we count form submissions (for example a request to join the founding cohort) on our own server when the form is received. This measurement is deliberately anonymous: it records only that a submission happened, together with non-identifying information such as firm size and practice area. It creates no profile, sets no cookie, and cannot be linked to you or to your browsing. It is based on our legitimate interest in knowing how many enquiries we receive (Art. 6(1)(f) GDPR).
5. Managing Your Preferences
Cookie Consent Banner
When you first visit our website, a consent banner allows you to accept or reject non-essential cookies. You can change your preferences at any time by clicking the "Cookie Settings" button at the bottom of any page on our website.
Browser Settings
You can also control cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block all cookies
- Delete all cookies when you close the browser
Please note that blocking strictly necessary cookies may impair the functionality of the website.
Common browser settings:
- Chrome: Settings > Privacy and Security > Cookies
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and Site Permissions
6. Updates
We may update this Cookie Policy when our practices change or when new cookies are introduced. The "Last updated" date at the top of this page reflects the most recent version. Material changes will be communicated via the cookie consent banner.
7. Contact
If you have questions about our use of cookies, please contact us:
Email: lexi@leadlex.com
Lead IP GmbH Trogerstraße 50 81675 Munich, Germany